Category: News & Updates
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Azoma Launches AMP for Brand Control in AI Commerce
Azoma’s Agentic Merchant Protocol (AMP) is an open standard framework enabling retailers to maintain authoritative control over product catalogs, pricing, and merchandising rules across AI-powered shopping agents through machine-readable specifications and standardized APIs, with real-time inventory synchronization and transaction authorization against merchant-owned data sources. AMP establishes vendor-agnostic technical specifications for autonomous agent query validation and…
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Google’s UCP Powers AI Shopping in Search & Gemini
Google’s Unified Commerce Platform (UCP), overseen by Vice President of Google Ads Philipp Schindler, integrates merchant inventory, pricing, and product data across Google Search, Google Shopping, and Gemini AI to enable real-time product discovery and in-search transactions. Built on Google Cloud infrastructure, UCP employs machine learning to power comparative shopping, personalized recommendations, and direct purchasing…
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Shopify’s Agentic Commerce Strategy: ChatGPT Checkout Changes
Shopify, the Ottawa-based e-commerce platform, discontinued its native ChatGPT checkout integration in 2024 while pivoting its agentic commerce strategy toward proprietary AI tools and alternative partnership channels with AI assistants. The company continues advancing conversational commerce through its own generative AI infrastructure and select third-party AI integrations, moving away from direct embedding within OpenAI’s ChatGPT…
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Agentic Commerce Gains Steam in Europe
Santander and Mastercard completed Europe’s first live end-to-end AI-executed payment.
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Agentic Commerce Faces Reality Check
Agentic commerce faces a reality check as major players refine strategies.
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Anthropic Launches Claude Marketplace for AI Commerce
Anthropic launched the Claude Marketplace, enabling enterprises to use existing spend commitments for third-party Claude-powered applications.
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Payments Giants Vie for Agentic Commerce Dominance
Visa, Mastercard, Stripe, Google, and JPMorgan Payments are launching tools for agentic commerce.
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UCP Gains Traction with Gemini, Retailers
Google’s UCP is gaining momentum, fueled by Gemini and retailer partnerships.
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Shopify’s Agentic Commerce tools are enabling merchants to sell through AI-power
Shopify’s Agentic Commerce tools are enabling merchants to sell through AI-powered conversations, with AI-driven orders seeing a 15x increase since January 2025
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Training and Evaluating Commerce Agents: An Observability Framework for Model Performance
How to structure training data, evaluate agent decision-making, and monitor model performance in production commerce AI systems.