Category: Will’s Take
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The Cowork Box: What Happens to the Power Grid When AI Moves to Your Desk
If the Cowork model wins, AI execution moves from data centers drawing 300-450 watts per GPU to edge devices drawing…
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Claude Cowork Is Anthropic’s Edge Computing Play — What It Means for the Entire Agent Stack
Anthropic moved AI execution to your laptop. Paired with MCP, Google’s UCP, and OpenAI’s ACP, it fundamentally rewrites the agentic…
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The Contractor Who Doesn’t Need a Website Anymore
UCP-enabled discovery means trades can be found and booked by AI agents without SEO or a modern website. For the…
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UCP Is an SEO Killer (And That’s Fine)
When AI agents shop without visiting your site, the entire SEO industry built for human eyeballs becomes irrelevant. What replaces…
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Will’s Take: The EU Is About to Reshape the Commerce Protocol Wars — and Europe Has Its Own AI Card to Play
The EU’s GDPR, DMA, DSA, and AI Act aren’t theoretical risks — they’re active infrastructure reshaping which commerce protocol wins…
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UCP Isn’t a Tech Standard — It’s a Business Survival Kit
UCP Isn’t a Tech Standard — It’s a Business Survival Kit I’ve been in enough rooms where someone shows a…
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The Payment Network Nobody’s Talking About
The Payment Network Nobody’s Talking About In 2023 I watched a $4,200 payment take six business days to clear between…
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Why Your B2B Sales Team Should Be Worried (But Not for the Reason You Think)
Why Your B2B Sales Team Should Be Worried (But Not for the Reason You Think) The conventional narrative about AI…
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I Tested Five AI Shopping Assistants. Merchants Won’t Like What I Found.
I Tested Five AI Shopping Assistants. Merchants Won’t Like What I Found. For two weeks I ran every significant purchase…
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What the Golf Industry Taught Me About Standardized Protocols
What the Golf Industry Taught Me About Standardized Protocols I run a golf league. Not as my main business —…